Skip to main content

What are the top small business trends for 2019?

With any starting business, you may be concerned as to where to begin. From buying insurance to locating the best property to house your company, you may be more concerned with how to begin rather than studying what could make your business grow in 2019. Here are some of the top small business trends that could help you expand in the future.

Keeping up with a new audience

As 2019 moves into play, most of your target audience for your marketing campaigns will be a millennial crowd. A millennial audience will still be quite young, thus may be anxious about taking risks about a business. Thus, it is essential that your marketing towards them be open and honest in regards to what they can expect from engaging with your company and product.

Expect a rise in digital marketing, including on platforms like Facebook, YouTube, Instagram and Twitter. By 2020, it is even expected that by marketing towards Millennials, businesses will grow around $1.4 trillion. Thus, it is essential that your business is willing to connect with clients, even if this may be seen as pushy online. Be sure to answer any questions through tweets, or even to adopt an online persona that makes clients interested, such as the persona that the company “Wendys” has adopted in order to amuse its audience and push its brand forward.

Communication is key

In order to continue connecting with customers, it is important to establish the best means of a client getting in contact. 2019 will see the rise in online connectivity continue, including through instant messaging and chats, but also video calls and live streams. Research has shown that 80% of audiences do find it more convenient to watch videos rather than to read long blogs. Live streams give the opportunity for potential customers to receive instant responses to their questions, and they can even replay the video to remind themselves of the advice they have received.

However, if video calling is not your style, there is now the opportunity for more interactive calling by being able to buy memorable numbers that can be used for helplines and voicemails. Phone companies, like Planet Numbers, can provide your business with VOIP, a virtual assistant to answer unanswered calls and even a cheap international call service/number to allow you to keep in contact with your clients, even if you decide to expand your business abroad.

Keeping Personal Data Private

Security has become a hot topic in 2018, especially with the recent Data Protection Act, thus it is essential that a client’s personal data be kept fully secure, or else your company may not be deemed trustworthy, leading to a decline in customer loyalty. Larger companies, like Facebook, have been hacked for personal data, thus consumer awareness is at an all-time high. As a small business, try to keep focused on reversing the data structure, for instance by keeping your personal information on your phone, as this implies that you are always in control of your data.

The post What are the top small business trends for 2019? appeared first on Blogtrepreneur.

from: Blogtrepreneur
via Blogtrepreneur

Source: What are the top small business trends for 2019? Via Business Advice.

Comments

Post a Comment

Popular posts from this blog

How to Add Web Push Notification to Your WordPress Site

Do you want to add push notifications to your WordPress site? Push notifications allow you to send notifications to users even when they are not visiting your website. In this article, we will show you how to easily add web push notifications to your WordPress site. We will also talk about the best WordPress push notification plugins and how to send desktop & mobile push notifications from your WordPress site. What is Push Notification? Push notifications are clickable messages displayed on top of user’s desktop or notification area on their mobile device. They can be shown even when the user’s browser is not open. Aside from desktop, web push notifications also work on mobile devices. This allows you to reach your users across devices with latest updates and offers. Web push notifications have proven to be a very effective way to convert website visitors into customers and loyal followers. Why Add Web Push Notifications to Your WordPress Site? We have already discussed tha...
Post a Comment
Read more

5 Things You Should Know about Purchasing a Company Vehicle

  Many businesses require a vehicle to do business. It transports both goods and people from point A to point B and allows you to keep business dealings in-house. However, choosing a good company vehicle can be somewhat complex. You shouldn’t take the decision lightly. Here are a few things you should know before you buy a vehicle for your business: Accidents can happen, placing liability on you. You might think that an accident won’t happen if you hire drivers with a good track record and write a rule-book with strict policies and procedures. These are good tactics for mitigating some of the risks associated with commercial car accidents, but they won’t protect you completely. More than two million car accidents happen each year. Many of them are commercial truck accidents, costing millions in damages. Since commercial drivers are on the road more than personal drivers, they’re significantly more likely to cause an accident. Understanding the liability that’s placed on yo...
Post a Comment
Read more

5 Essentials for Starting a Business in 2019

Is 2019 the year that you finally start your own small business or startup? There are a lot of good reasons to consider starting your company this year. You can do it. You don’t necessarily need a degree in business or finance to be successful. But keep reading—there are a few essentials for getting up and running that you won’t want to miss. 1. A great business idea If you’re kicking around a few ideas for your new company, or you think you have a concept but aren’t sure it will work, use these resources to help you think it through before you invest a ton of money and time. Validate your best ideas Our guide to coming up with a great business idea is packed with ideas for all kinds of industries. This article on generating hundreds of business ideas is a great place to start. When you’ve settled on one (or a few) favorites, download our free Business Idea Validation Checklist , which is an excellent tool for making sure your idea has legs before you invest any more time or...
Post a Comment
Read more